Milano Red lipstick boasts an innovative formula that gives the lips intense color, absolute comfort and hydration for up to 10 hours.Its texture, with a high concentration of pigments, contains Ruby powder, which amplifies the color and enhances its brilliance, creating a luminous finish on the lips.Enriched with a filler agent based on hyaluronic acid, known for its hydrating properties, it leaves the lips soft and plump: the hyaluronic acid captures and retains water, thus filling the superficial folds and restoring body and smoothness to the lips . The formula is completed by a complex based on natural Jojoba, Mimosa and Sunflower waxes, which has a nourishing action and guarantees maximum smoothness of the texture upon application and texturizing microspheres that ensure perfect adhesion.Delicately scented with violet.